Zen Internet's MS3 Partnership: Becoming Hull's Largest ISP

Zen & MS3 Partnership in Hull

• 🤝 Zen Internet and MS3 have signed a partnership deal to expand broadband services in Hull.
• 💡 This collaboration aims to bring increased choice to consumers and businesses in Hull, a region previously dominated by a single provider.

Unique Market Opportunity

• 🎯 MS3's network has a significant presence in the Hull licensed area, where Openreach does not operate, making it a unique UK alt-net footprint.
• 🚀 Zen is set to become the largest ISP in Hull on day one, leveraging its brand and high customer ratings.
• 💰 MS3's network benefits from no PIA rental cost, allowing for ultra-competitive pricing for partners like Zen.

Hull's Evolving Broadband Landscape

• 📈 The incumbent provider, KCOM, is now 75% overbuilt in Hull, facing significant economic challenges due to line losses.
• 🔍 This situation in Hull could serve as a template for future overbuild of Openreach by alt-nets across the rest of the UK within 3-4 years.
• 🌐 While CityFibre acquired Connexin, MS3's network is significantly larger, ensuring continued low competition opportunities for Zen.

Future of Alt-Net Consolidation

• ⚠️ The anticipated alt-net consolidation in the UK has been slower than expected due to differing valuation models among investors.
• ⚡ A "big one" transformational consolidation event is speculated to occur in 2026, potentially spurring broader industry consolidation.
• 💼 Such a major consolidation could put Openreach and incumbents on the back foot by establishing significant market credibility for alt-nets.

MS3's Strategic Position

• ✅ MS3 has built a strong business without needing to borrow huge amounts of money, funded by investors.
• 🌱 This financial stability allows MS3 to avoid rushing into consolidation and instead focus on signing exciting wholesale contracts.