Xiaomi SU7: Market Challenges, Customer Disputes, and Legal Controversies

Market Performance & Resale Value

• 📉 The Xiaomi SU7 is facing significant market difficulties, with used car dealers struggling to sell vehicles even at a substantial loss.
• 💸 Cars that were once hard to buy are now losing 50,000 yuan and finding no buyers, indicating a rapid depreciation in value.
• 🚗 Dealers report that even nearly new cars with only a few thousand kilometers are difficult to move, with costs dropping from 230,000 to 190,000 yuan.

Customer Dissatisfaction & Deposits

• ⚠️ Many customers who placed 5,000 yuan deposits are now trying to cancel their orders due to negative public opinion and fear of further losses.
• 💔 The sentiment has shifted from supporting Lei Jun and China's new energy vehicle industry to concerns about the SU7 becoming a 'scam'.
• 💰 Some customers are willing to forfeit their deposits rather than proceed with the purchase, fearing greater financial and safety risks after delivery.

Legal Disputes & Misleading Claims

• ⚖️ A 300-person rights protection group has sued Xiaomi over the 42,000 yuan optional carbon fiber hood, alleging misleading advertising.
• 💨 The