Xiaomi 17 Pro & 17 Pro Max: Advanced Rear Screen Technology Returns

Return of Advanced Rear Screen

• 🚀 Xiaomi is bringing back its rear screen technology for the upcoming 17 Pro and 17 Pro Max flagship smartphones.
• 💡 This technology was first introduced with the 11 Ultra in 2021 but saw no further development for four years until now.
• ✅ Lu Weibing, Xiaomi's President, confirmed the company's commitment to continuous development of this feature, emphasizing its utility beyond just design.

Significant R&D Investment & Specifications

• 💰 Xiaomi invested over 1 billion yuan in R&D to create a high-quality rear display comparable to the main screen.
• 📱 The new rear screen is a 2.1-inch AMOLED display with a 120Hz LTPO refresh rate and an impressive 3,500 nits peak brightness.
• 💪 It features DragonTrail Glass for enhanced durability and strength.

Market Success and User Acceptance

• 📈 The 17 series became the best-selling smartphone in China in 2025, demonstrating strong market demand.
• ⏱️ Sales records include selling out within 5 minutes on the first day and the Pro Max achieving the highest single-day sales for a Chinese brand.
• 📊 Overall sales for the series increased by over 20%, with the Pro series seeing a threefold increase, indicating positive user reception to the rear screen design and features.

Versatile Rear Screen Functions

• 🔔 The rear screen offers practical features like displaying notifications, answering calls, and providing real-time photo previews.
• 🐾 It also includes engaging features such as a digital pet and AI wallpaper that adjusts to user emotions.
• 🗓️ Additional utility includes showing food pickup codes, travel passes, and daily schedule reminders without needing to activate the main screen.

Future Updates and Launch Details

• 🌐 Xiaomi plans to introduce a real-time translation feature on the rear screen by the end of October.
• 🔄 The company has promised monthly feature updates to continuously enhance the rear screen's functionality.
• 📅 The Xiaomi 17 series, including the Pro and Pro Max models, is set to launch in China on September 25th.