Wegmans Employees Boost Holiday Giving Through Fun Campaigns
CBS New YorkNovember 14, 20252 min593 views
3 connectionsΒ·5 entities in this videoβWegmans' Commitment to Combating Hunger
- π― Wegmans Food Markets has partnered with CBS Stations for the "Season of Giving Check Out Hunger" campaign to address food insecurity in the Tri-State Area.
- π€ For over 30 years, Wegmans has spearheaded this initiative, with employees actively participating in donation drives.
Employee Engagement in Fundraising
- π‘ Employees are motivated to participate in the "Check Out Hunger" campaign, with many expressing enthusiasm for the cause.
- π° To encourage donations, Wegmans organizes various activities for employees, including a weekly raffle with themed baskets, mocktail and paint gatherings, and trivia nights.
- ποΈ Daily opportunities to give and win are available, such as filling out a bingo board for a prize.
Impact of Donations
- π― 100% of the money raised through the campaign directly benefits local food banks.
- π Since its inception, Wegmans has successfully raised nearly $60 million to support those in need.
Community Outreach and Media Coverage
- π’ CBS News New York will feature live coverage from various Wegmans locations, including Brooklyn, Lake Grove, and Montil, New Jersey.
- π€ Volunteers and reporters will be present at these locations to support the campaign and greet shoppers.
- βοΈ The weather forecast for Saturday morning indicates a chilly start, but the event is expected to proceed with enthusiasm.
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Transcript11 segments
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Whatβs Discussed
WegmansSeason of GivingCheck Out HungerFood InsecurityFood BanksHoliday GivingEmployee EngagementCommunity OutreachCBS StationsFundraising Campaigns
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