Volition America: Supporting Veterans and First Responders Through Patriotic Apparel
Fox BusinessDecember 5, 20253 min5,735 views
13 connections·14 entities in this video→Volition America's Mission
- 🇺🇸 Volition America is a clothing brand founded on the principle of celebrating country 365 days a year.
- 🎯 The brand donates 13% of its profits to Folds of Honor, supporting military and first responder families.
The Significance of '13'
- 🚩 The number 13 is central to Volition America's branding, referencing the 13 folds of a ceremonial flag and the 13 original colonies.
- 💡 Each fold of the flag has a specific meaning, which the brand aims to educate consumers about through its partnerships and product labeling.
Charitable Impact and Awareness
- 💰 Volition America has contributed approximately $2 million to Folds of Honor since its inception.
- 📢 Beyond financial contributions, the brand focuses on raising awareness for Folds of Honor and the families they support.
Collaborations and Brand Partnerships
- 🤝 Volition America collaborates with various well-known brands, including Puma, Cobra Golf, Girka Cigars, UNRL, and Luminox.
- ✨ These collaborations create products that allow consumers to subtly express their patriotism and support for the country.
Founder's Motivation and Vision
- 💡 John Sapiente, the CEO, was inspired to start Volition America after attending a Folds of Honor event in 2013.
- 🤝 The brand aims to unite people through shared values and a celebration of country, transcending political divides by focusing on being red, white, and blue.
Knowledge graph14 entities · 13 connections
How they connect
An interactive map of every person, idea, and reference from this conversation. Hover to trace connections, click to explore.
Hover · drag to explore
14 entities
Chapters1 moments
Key Moments
Transcript14 segments
Full Transcript
Topics11 themes
What’s Discussed
Volition AmericaFolds of HonorVeteransFirst RespondersPatriotismCharitable DonationsFlag EtiquetteBrand CollaborationsJohn SapienteMilitary FamiliesApparel Brand
Smart Objects14 · 13 links
Companies· 8
Person· 1
Concepts· 4
Event· 1