TXDOT's Walking Billboard Campaign for Pedestrian Safety Awareness

Pedestrian Safety Awareness Month

• 🗓️ October is Pedestrian Safety Awareness Month in Texas, a statewide effort by TXDOT to prevent crashes and save lives.
• ⚠️ As daylight hours decrease, the risk of pedestrian-involved crashes significantly increases.

TXDOT's Walking Billboard Initiative

• 🚶 TXDOT is deploying walking billboards in high-traffic areas, featuring real people with safety messages.
• 📣 This campaign aims to remind both drivers and pedestrians to watch out for each other.

Alarming Statistics in Texas

• 💔 Last year, nearly 800 people were killed in traffic crashes while walking in Texas.
• 🚑 In Dallas-Fort Worth alone during 2024, there were approximately 1,500 pedestrian crashes, resulting in about 200 deaths and over 380 serious injuries.

Common Contributing Factors

• 🚦 Key factors include drivers not yielding at intersections, speeding, and distracted driving.
• 😵 Pedestrian factors include walking or driving while under the influence.

Safety Recommendations

• 🚶 For pedestrians: cross only at crosswalks, make eye contact with drivers, and wear bright clothing.
• 🚗 For drivers: slow down, stay off your phone, and remember that everyone shares the road.