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Stock Movers: Apple Drops, Deckers Falls, Intuit Rises on Earnings and Tariffs

Bloomberg PodcastsMay 23, 20254 min74 views
10 connections·15 entities in this video

Apple's Tariff Troubles

  • 🍎 Apple shares saw a significant drop, initially sinking as much as 4% and later trading down over 2%, due to a tariff threat from President Donald Trump.
  • ⚠️ Trump threatened a 25% levy on Apple if the company fails to move iPhone production and manufacturing to the US.
  • 📊 Analysts estimate this tariff could result in a 300-350 basis point cut to Apple's gross margin for fiscal 2026.
  • 📈 Wedbush analysts predict that such a move could drive iPhone prices to an astonishing $3,500.

Deckers' Disappointing Forecast

  • 📉 Deckers, owner of UGG boots and Hoka running shoes, experienced a sharp decline of over 21% following a disappointing fiscal first-quarter forecast.
  • ❓ Management declined to provide full-year guidance due to macroeconomic uncertainty and evolving global trade policies.

Intuit's AI-Driven Growth

  • 🚀 Intuit, the tax-preparation software company, saw its shares rise more than 8% after reporting better-than-expected third-quarter results.
  • 💰 The company also raised its full-year forecast, signaling strong performance ahead.
  • 💡 Analysts are optimistic about Intuit's AI-fueled innovation, with new products launching soon that leverage artificial intelligence in tax preparation.
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What’s Discussed

AppleiPhone ManufacturingTariffsDonald TrumpGross MarginDeckersUGG BootsHoka Running ShoesFiscal ForecastGlobal Trade PolicyIntuitTax Preparation SoftwareEarnings ReportFull-Year ForecastAI Innovation
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