SoFi CEO Anthony Noto on Record Growth, Consumer Strength, and Financial Innovation

Record-Breaking Third Quarter Performance

• 🚀 SoFi Technologies achieved record adjusted net revenue of nearly $950 million in its third quarter.
• 📈 The company also reported record membership growth, adding 95,000 new members to reach a total of 12.6 million.
• 💰 Product growth was also at a record high, with members now using 18.6 million products, indicating increased engagement.

Driving Growth Through a One-Stop Shop Strategy

• 🎯 SoFi's strategy focuses on meeting members' needs across all major financial decisions throughout their lives.
• 💡 The SoFi Money and SoFi Relay products are key to attracting new users to the top of the funnel.
• ✅ Members who start with one product are increasingly adopting others, leading to product growth outpacing member growth.

Strong Consumer Sentiment and Loan Origination

• 📊 Total loan origination hit a record $9.9 billion, a 57% year-over-year increase, with personal loans reaching an all-time high of $7.5 billion.
• 💳 A differentiated product that lowers credit card debt to term loan debt is a significant factor in this growth, and is now being offered to third parties.
• ⚠️ Despite economic uncertainties like potential government shutdowns or tariffs, SoFi sees a strong consumer, particularly among prime and super prime customers, with no signs of credit deterioration.

Innovation in Blockchain, Crypto, and Investments

• 🌐 SoFi Pay has launched, enabling US citizens to send money via a Layer 2 blockchain to Mexico, with plans for expansion to other regions.
• 🏦 SoFi is re-entering the buy, sell, and hold cryptocurrency market, aiming to be the first national bank in the US to offer these services by year-end.
• 📈 In 2026, SoFi plans to introduce a SoFi USD stablecoin for payments and other services.
• ♟️ Options Level One has been launched within SoFi Invest, allowing members to pursue risk-adjusted investment strategies, including covered calls and cash-secured puts.
• 💡 SoFi Invest offers a diverse range of investment products, including single stocks, ETFs (like a new Genetic AI ETF), private equity, and private credit.