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Snoop Dogg on 2Pac, Kobe, Death Row Records, and Business Ventures

IMPAULSIVEMay 24, 202255 min3,327,674 views
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Iconic Moments and Personal Reflections

  • 🎤 Snoop Dogg shares a deeply emotional account of visiting 2Pac in the hospital before his passing, describing the profound sense of loss and the strength of 2Pac's mother.
  • 🏀 He recounts a treasured moment with Kobe Bryant, gifting him a custom Lowrider and receiving invaluable life and business advice.
  • 💡 Snoop reflects on the tragic losses of Nipsey Hussle and Nate Dogg, noting the feeling that they had much more to accomplish.

Business Acumen and Brand Building

  • 💰 Snoop Dogg discusses his strategic approach to business, emphasizing the importance of having a strong team that challenges him and brings innovative ideas.
  • 🚀 He highlights the success of his ventures with Death Row Records, aiming to restore its legacy of great music and remove past negativity.
  • 🌐 Snoop details his pioneering work in Web3 and the metaverse, with Death Row Records being the first major label to establish a presence, leading to significant engagement and sales.

Collaborations and Versatility

  • 🤝 Snoop Dogg and Martha Stewart's unexpected friendship led to successful collaborations, including a potluck show, wine, and merchandise, showcasing their complementary business styles.
  • 🎤 He shares a surprising anecdote about walking in on a naked Katy Perry during the "California Gurls" video shoot, after having previously seen a "dick shrine" in her studio.
  • 🥊 Snoop recounts his experience commentating Jake Paul's fights and his own betting on Jake, highlighting his support for the Paul brothers' business ventures.

Music and Legacy

  • 👑 Snoop reflects on passing the torch of West Coast hip-hop royalty to Kendrick Lamar, acknowledging Kendrick's genius and calculated approach to music creation.
  • 🎶 He discusses the significance of "Doggy Style" as his first major project under Dr. Dre's wing and how it incorporated influences from artists like Slick Rick and The Dramatics.
  • 🎤 Snoop shares his thoughts on the manifestation of death in art, referencing his own song "Murder Was the Case" and similar instances with artists like Juice WRLD and Mac Miller, emphasizing the power of spoken word.

Personal Philosophy and Future

  • 🤔 Snoop Dogg emphasizes the importance of faith in his team and being courageous enough to listen and learn from their ideas.
  • 🌟 He draws parallels between his own career and that of Shaquille O'Neal and Magic Johnson, highlighting their success in leveraging their athletic careers into business empires through study and personality.
  • 💡 Snoop believes in having fun and capitalizing on opportunities, stating he'll do anything that is fun and makes money.
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What’s Discussed

2PacKobe BryantDeath Row RecordsWeb3MetaverseNFTsJake PaulMartha StewartKaty PerryKendrick LamarDr. DreShaquille O'NealMichael JordanBusiness StrategyMusic Industry
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People· 21
Companies· 8
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Location· 1
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Concepts· 4
Event· 1