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Pebble Returns: New Smartwatch Shipping Update & Trademark Revival

[HPP] Eric MigicovskyJuly 30, 20257 min
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Pebble's Official Comeback

  • πŸ’‘ The iconic Pebble brand has been officially revived, with original founder Eric Migicovsky successfully reclaiming the trademark through his startup, Core Devices.
  • πŸš€ The upcoming smartwatches have been renamed to Pebble 2 Duo (formerly Core 2 Duo) and Pebble Time 2 (formerly Core Time 2), with the latter's asterisk referencing the unreleased 2016 model.
  • βœ… This revival is seen as a restoration of a pioneering legacy in wearable technology, bringing back a product line many enthusiasts missed.

Shipping & Production Updates

  • ⚠️ The Pebble 2 Duo has experienced shipping delays, with the first batch now expected by late August and a second wave in mid-September, missing the initial July target.
  • πŸ› οΈ The primary reason for the delay is the team's commitment to enhancing waterproof capabilities beyond the original IPX8 rating, especially challenging due to the integrated speaker.
  • πŸ§ͺ Over 100 Pebble 2 Duo units have been distributed to an alpha testing community, whose feedback helped resolve a software bug causing unwanted speaker clicking.
  • πŸ’° US customers should anticipate an approximate $10 tariff applied to each order due to global manufacturing and trade policies.

Technical Development Milestones

  • πŸ”¬ The Pebble Time 2 is progressing through its development, currently in the Engineering Verification Test (EVT) phase to identify and resolve hardware issues.
  • πŸ“± A fresh companion mobile application is undergoing closed beta testing, preparing for the user experience.
  • πŸ’» Core Devices has released the underlying open-source library, empowering third-party developers to build an ecosystem around the new devices.

Market Philosophy & Impact

  • 🎯 Pebble's return with its distinctive e-paper display approach reintroduces much-needed diversity to a smartwatch market often homogenized by vibrant touchscreens and short battery life.
  • πŸ”‹ This revival could potentially challenge the industry's current direction, forcing bigger players to reconsider their approach to battery efficiency and always-on displays.
  • πŸ“ˆ The new watches aim to combine nostalgic design with cutting-edge technology, offering a unique option for tech enthusiasts and collectors.
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What’s Discussed

Pebble smartwatch brandEric MigicovskyCore DevicesTrademark reacquisitionPebble 2 DuoPebble Time 2Shipping delaysWaterproof capabilitiesAlpha testingEngineering Verification Test (EVT)Open-source libraryE-paper displaySmartwatch marketBattery efficiencyWearable technology
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