Ontario Premier Dumps Crown Royal to Protest Diageo Plant Closure

Diageo's Decision to Close Amherstburg Plant

• 📌 The Ontario Premier is protesting Diageo's decision to close its facility in Amherstburg, which has been operating since the 1920s.
• 💔 This closure will result in the loss of approximately 180-200 jobs, devastating the local community that relies on the plant.

Financial Discrepancy and Customer Loyalty

• 🎯 The Premier highlights the significant financial contribution of Ontario residents to Diageo, amounting to $740 million annually.
• 💰 In contrast, the plant's payroll is only about $16-17 million, raising questions about the rationale for closure.
• ⚠️ The Premier questions why Diageo would jeopardize its largest North American customer, the LCBO, which generates substantial revenue.

Premier's Protest and Message to Diageo

• 🥃 In a symbolic act of protest, the Premier dumped out a bottle of Crown Royal during a press conference.
• 🗣️ He sent a message to the CEO in France, stating that hurting Ontario residents and workers will cause Diageo to feel pain.
• ✊ The Premier vowed to stand up for the people of Ontario and encouraged all Canadians and Ontarians to support each other.

Call for Local Support

• 🛒 The Premier urged support for companies that produce whiskey in Ontario, emphasizing the need to support local businesses and workers.
• 💪 He assured the workers at the Crown Royal plant that he has their backs and will help them through this difficult time.