KHOU 11's Backpack Buddy Campaign with Houston Food Bank

Backpack Buddy Campaign Launch

• 🚀 The KHOU 11 Backpack Buddy campaign in partnership with the Houston Food Bank has officially begun.
• 🎯 The campaign aims to raise over $50,000 in the next three weeks to support children in need.

Impact on Students

• 🍎 The funds raised will provide weekend meals for approximately 10,000 students in grades K-12.
• 💡 This initiative addresses food insecurity, as one in five children in the Houston Food Bank's service area are food insecure.
• ⚠️ Insufficient support can lead to inconsistent healthy diets, impacting children's learning in school and their long-term health.

How Backpacks Are Packed

• 🎒 Volunteers are actively packing backpacks with food items.
• 🍽️ Each backpack is stocked with two proteins, one fruit, one vegetable, two snacks, and two milks, following a specific food guide.
• 🤝 These backpacks are discreetly distributed to children identified as most in need by school counselors.

Houston Food Bank's Reach

• 📈 From July of last year to June of this year, the Houston Food Bank distributed over 2 million pounds of food and packed over 12 million backpack meals.
• 💬 Hugo Lagarda, who benefited from school lunch programs as a child, now works to give back to the community.

How to Help

• 📱 Viewers are encouraged to donate by pointing their phone cameras at the QR code displayed on screen.
• ✅ Community support is crucial for the success of the Backpack Buddy campaign.