How Bissell Brothers Brewery Uses Google Workspace for Operations and Creativity

Streamlining Brewery Operations

• 💡 Bissell Brothers, a craft brewery in Portland, Maine, uses Google Workspace to connect all operational aspects of their business.
• 🎯 A key tool is a packaging and allocation spreadsheet that tracks daily production, inventory, and distribution to wholesale and tap rooms.
• 🔑 This central platform allows the event manager, wholesale team, tap room manager, and inventory coordinator to collaborate seamlessly.

Enhancing Collaboration and Communication

• 🚀 With two separate buildings, quick communication is vital, and Google Workspace tools like Gmail and Chat facilitate this.
• 💬 The ability to share and back up files rapidly in Google Drive is crucial for their multi-location operations.
• ✅ Having all files and communication in one integrated place simplifies workflow and reduces operational friction.

Supporting Creative and Marketing Workflows

• 🎨 As Creative Director, Lucy Henson uses a Google Sheet as a personal workflow bible to manage label design projects for cans and bottles.
• 📌 This sheet helps track upcoming design work, ensures all necessary assets are organized, and allows for sharing details with teammates for confirmation before printing.
• ✍️ For events like beer dinners, the chef can draft menus in a Google Doc, share it with the tap room and event managers, and the creative director can access the final version for promotion.
• ✨ The real-time collaborative nature of Google Docs allows for easy updates and ensures everyone has the latest information.