Hottest Holiday Toys 2025: Super Mario, Minecraft, and Viral Trends

Holiday Shopping Status

• 🛍️ If you're just starting your holiday shopping, you are a little behind the game, but many hot toys are still available.
• 🎯 The trendiest toys currently feature popular characters from TV shows, movies, and video games like Super Mario Brothers, Minecraft, and Disney.

Top Toy Features and Trends

• 🍄 The Princess Peach figurine from Super Mario Brothers boasts over 25 sounds and reactions, with iconic music snippets, appealing to fans of the upcoming movie.
• ⛏️ The Minecraft Creeper DIY 3D sticker maker offers a craft activity where kids create custom stickers and a creeper head, bringing the game into the real world.
• 🐹 Zuzu Pets are back with Zuzu City, featuring customizable habitats and ocean friends, appealing to nostalgia for early 2000s toys.
• 💄 Gooey Gooey (GUI GUI) taps into the viral 'get ready with me' trend, offering customizable slimes designed like makeup jars with various colors, scents, and textures.

Toy Market Insights

• 📈 Despite challenges like tariffs, toy sales were up 7% from January to September, with expectations for a strong holiday season.
• 💰 Consumers should budget more money for toys this year, with an estimated price increase of about 3%.
• 📦 Toy makers are working hard to keep products in stock, with some of the hottest toys only recently becoming available.