Dwyane Wade Launches New Fragrance 'Intuition' in Aventura

Fragrance Launch Event

• 🏀 NBA champion Dwyane Wade unveiled his newest fragrance, Intuition, in Aventura.
• ✨ The launch event was held under the stars, with Local 10 exclusively covering the experience.
• 👃 Wade expressed his excitement to release the fragrance in Miami, a project he has been working on for several years.

Development of 'Intuition'

• 🧪 The development process for Intuition involved approximately two and a half years of experimenting with different scents and molecules.
• 💖 Wade sought to create a fragrance that was more personable and embodied his identity more than any he had worn before.
• ✅ His wife, Gabrielle Union, gave the scent her stamp of approval multiple times.

Fragrance Profile and Appeal

• 🍊 Intuition features notes of grapefruit, lavender, vetiver, and leather.
• 🌟 It is described as a 'neo-fer' fragrance, modernizing classic masculine notes like leather and lavender to be universally appealing to both men and women.
• 🗣️ A Local 10 reporter, a fragrance enthusiast with over 85 bottles, praised the scent as glorious and a dream come true to experience.

Dwyane Wade's Scent Preferences

• 🤫 Wade revealed he is a signature scent person and has had one for a long time, though he declined to name it.
• 💡 He hinted that those who know his previous signature scent might see similarities in Intuition.