Detroit Auto Show 2024: A Sneak Peek at Vehicles and Attractions

Show Highlights and Attractions

• 🚗 The Detroit Auto Show opens to the public on Saturday, January 17th, with the show floor currently being set up at Huntington Place.
• 💡 Last year, the show saw 100,000 people take test rides on four tracks, including the popular and exciting Camp Jeep.
• 🏎️ A Ferrari showcase will feature 10 Ferraris, with Mercedes-Benz vehicles displayed nearby, and an adjacent gallery for more exotic and ultra-luxury vehicles.

Special Events and Partnerships

• 🏁 The Detroit Auto Show partners with the Detroit Grand Prix for Racing Day on Tuesday, January 20th, featuring driver appearances, autograph signings, and potential test rides with visitors.
• 🎤 The performance stage presented by Bedrock will serve as a central hub for events like the charity preview, ribbon-cutting ceremonies, and performances by Robin Thicke and DJ Remarkable.

Automotive Manufacturer Displays

• 🚗 General Motors will showcase all its brands in a unique Detroit display, offering attendees extensive access to their current vehicle lineup.
• 🚀 Ford has a significant presence with a large display space, an event on their track on Tuesday night, and a racing kickoff event at Michigan Central on Thursday night.