Borderlands 4 Launch: Gearbox Software's Milestone for Texas Gaming Industry

Borderlands 4 Global Launch

• 🚀 The highly anticipated video game Borderlands 4 has officially released worldwide.
• 🎯 The game is described as a "looter shooter," combining first-person firefights with a treasure hunt element in an open world.
• ⏳ Developers at Gearbox Software invested approximately 6 years of their lives, representing 20% of some careers, into this single title.

Gearbox Software's Growth in North Texas

• 💡 Gearbox Software, founded in 1999, initially started with just five people and has since grown to employ hundreds.
• 📍 The company, originally based in Plano, has its studios now located in Frisco, Texas.
• 👨‍👩‍👧‍👦 The launch event in Dallas drew a large community of fans, described as feeling like a family or a community event.

Texas Gaming Industry Economic Impact

• 📈 The gaming industry in Texas is experiencing a significant boom, contributing an estimated $5.5 billion annually to the state's economy.
• 💼 The industry supports over 9,000 employees across the state.
• 🌟 Texas is becoming a hub for game development and esports, attracting talent and businesses due to its business-friendly and creativity-friendly environment.