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Billionaire Brooklynn on Building a 32K Member Digital Community & Making $10K/Month

Social ProofJune 27, 202550 min41,631 views
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The Digital Boss Academy Model

  • πŸš€ Billionaire Brooklynn discusses her Digital Boss Academy, a community with over 32,000 paid members in under a year, built on the Skool platform.
  • πŸ’‘ The initial business model involved master resell rights, allowing members to resell the community and keep 100% of the profit, which fueled rapid growth.
  • πŸ’° Brooklynn generated over $600,000 in the first year with this model and has since transitioned to an affiliate marketing structure, earning a 15% commission.
  • πŸ’Έ The community offers tiered access at $111, $222, and $444 one-time payments, providing access to over 70 courses and mentorship.

Diversified Income Streams and Partnerships

  • πŸ“ˆ Brooklynn earns income through 11 different streams within the community, including teaching fees, affiliate commissions, and paid setup services.
  • 🀝 She partners with experts who contribute their courses and expertise, sometimes for free and other times through paid collaborations or affiliate agreements.
  • 🎯 A recent partnership involves integrating a SaaS model into the community, with Brooklynn earning an affiliate commission from the partner's live class.
  • πŸ’° The new Digital Boss Code community, focused on AI, is priced at $33/month (increasing to $98/month) with a 40% affiliate payout, which was later negotiated up to 50% and then 60% for affiliates.

Entrepreneurial Journey and Mindset

  • 🌱 Brooklynn's entrepreneurial drive stems from a challenging upbringing in Erie, Pennsylvania, the poorest city in America, with a single mother and six siblings.
  • πŸ’‘ She emphasizes the importance of investing in oneself through mentorship and courses, even if it means going into debt, as it paid off significantly.
  • 🧠 The conversation highlights the mental demands of online business compared to physical labor, requiring mental fitness and strategic thinking.
  • 🎯 Current focus is on helping others achieve financial freedom, make more money, and reclaim their time, with a goal of helping members become millionaires.

Community Engagement and Future Growth

  • πŸ† The Digital Boss Academy was ranked #1 on the Skool platform for engagement, driven by daily activities, Q&A sessions, and community shout-outs.
  • πŸ—“οΈ The community calendar is packed with daily events, including mentorship calls, guest speakers, prayer calls, and workout sessions.
  • πŸš€ The new AI-focused community, Digital Boss Code, has already attracted nearly a thousand members pre-launch, indicating strong demand for AI education.
  • πŸ“ˆ Future plans include heavy investment in paid advertising to drive growth for upcoming webinars and challenges, aiming for multiple six figures in monthly recurring revenue.
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Transcript186 segments

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What’s Discussed

Digital MarketingMaster Resell RightsAffiliate MarketingCommunity BuildingOnline CoursesDigital ProductsEntrepreneurshipSkool PlatformArtificial IntelligenceSaaSMonetizationMentorshipLead GenerationRecurring Revenue
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