Beaujolais Nouveau: A French Wine Tradition Celebrated Worldwide

The Beaujolais Nouveau Tradition

• 🍷 Beaujolais Nouveau is a French wine tradition that marks the end of the harvest and the beginning of the new wine season.
• 🗓️ It is celebrated every year on the third Thursday of November, when bottles of the young red wine are uncorked.
• 🌍 The tradition, which began in the 1950s, has grown from local celebrations in Leyon, France, to festivities enjoyed around the world.

Vintage Reception and Challenges

• 👍 Despite being a popular celebration, the reviews for the current vintage are generally positive, with one commentator noting it will be an 'exceptional one for the taste'.
• ⚠️ However, winemakers are facing challenges with very low yields for this year's harvest.

Global Popularity and Sales

• 📊 In the previous year, over 14 million bottles of Beaujolais Nouveau were sold globally.
• 🌎 France was the largest market, followed by Japan, the United States, and the United Kingdom.