Your company keeps producing its best content in its least indexable format. The webinar had your sharpest subject-matter expert answering real questions for an hour — positioning, objection handling, worked examples — and then it became a recording with forty views and an unfulfilled promise that "we should really turn that into blog content."

The promise dies on logistics: repurposing means someone re-watches the hour, takes notes, finds the three post-shaped arguments inside, and writes them up. That someone has a content calendar already. Meanwhile search engines — and increasingly AI assistants — can't index a word your expert said, because it's locked in video. The expertise exists; it's just in the wrong container.

library_import_youtube_video unlocks the container: the webinar lands in your library with a full transcript. run_youtube_tool does the repurposing at draft quality: blog-post produces article drafts grounded in what was actually said — the expert's arguments, examples and phrasing intact, not a generic rewrite of the topic. chapter-generator maps the hour first, so you can see the three posts hiding in it; key-quotes pulls the lines worth featuring as pull-quotes.

An hour-long webinar reliably yields two or three distinct posts (the main argument, the Q&A goldmine, the worked example) plus supporting assets. Your SME's expertise becomes indexable text with their voice preserved — and the review pass they owe you is minutes, because they're checking their own words, not someone's paraphrase.