Expanding into a new country, everything you can read in English is the export version: localized landing pages, analyst blurbs, the odd expat blog. The conversation that decides your fate — local operators talking to local audiences about what actually sells, which channels work, who really owns distribution — happens in the local language, on local channels, and never gets translated.

So companies guess. They hire a consultant who interviews five people, or they land and learn the hard truths with a burn rate attached. Meanwhile the German e-commerce operators, the Japanese SaaS reviewers, the Brazilian retail podcasters are all on YouTube, saying exactly the things you need to hear — in a language your team doesn't scrub videos in.

deep_search can filter by the language actually spoken in the video — detected from the transcript, not the caption metadata that channels routinely mislabel. Ask for operator conversations about your category in German, Japanese or Portuguese, and the results are genuinely local voices, ranked by transcript relevance, with evidence timestamps marking where your topic comes up.

deep_query closes the language gap: ask your questions in English and it researches across the local-language transcripts, returning a grounded answer — in English — with citations to the second of each local source. What local operators complain about, what customers there expect, how pricing conversations differ: the texture that separates a real market entry from a translated one, without a plane ticket or a translation budget.