MCP

AI-agent format

Monitor a crisis as it unfolds on video

Fresh-upload sweeps plus comment sentiment show how the story and the reaction are moving hour by hour.

Comms leadMedia, PR & Commsdeep_searchrun_youtube_tool
The use case

The problem

When a story breaks against your company, the war room watches Twitter and the news sites — text media, minute by minute. Video runs on a lag and a different physics: the first explainer drops within hours, the big commentary channels weigh in by evening, and each upload carries its own comment section — thousands of unprompted reactions telling you which version of the story is actually landing.

Video is where the crisis gets its durable narrative. The tweet cycle burns out in a day; the "what happened with <your company>" explainer gets recommended for months. Watching that narrative form — who's framing it, with what claims, to what audience reaction — is the difference between responding to the story and responding to last night's version of it.

The mechanics

How veridive MCP helps

deep_search is the sweep: your company or crisis keywords, upload window pinned to today or this_week, sorted newest first. Each pass shows what's new since the last one — which channels picked it up, what the transcripts actually claim (evidence snippets mark where you're mentioned), and whether the coverage is reporting, opinion or pile-on, per the content-type labels.

run_youtube_tool reads the reaction layer: comment-sentiment and comment-summarizer on the biggest videos show how audiences are receiving each framing — angry, split, bored, moving on. That's the input your response actually needs: not just what's being said about you, but which parts the public believes. Re-run the pair every few hours and the war room has a video desk that never sleeps.

Step by step

How to run it

  1. 1
    Connect veridive MCP

    One-time setup: add the veridive MCP server to Claude, ChatGPT, Cursor or any MCP client and generate your API key. Takes about two minutes.

  2. 2
    Run the fresh-upload sweep

    Today's uploads on your crisis keywords, newest first. The evidence snippets show exactly where each video makes its claims about you.

    Find videos uploaded today about <company/crisis keywords>, newest first — what does each one claim? Use veridive's deep_search.
  3. 3
    Read the reaction layer

    Comment sentiment on the highest-traction videos: which framing is landing, and how hot the audience runs.

    For the biggest of those videos, summarize the comments and their sentiment — what does the audience believe and how angry are they: <video links>
  4. 4
    Brief the room on a cadence

    Repeat every few hours; the delta between sweeps is the story's velocity — accelerating, mutating or dying.

    Compare this sweep to the previous one: new videos, changed claims, sentiment shift. Draft a three-bullet update for the comms team.
Before vs after

Problems it solves

  • War rooms watch text media while the durable narrative forms on video, unmonitored.
  • The reaction layer — thousands of comments per video — is unreadable manually at crisis speed.
  • You learn which framing stuck only after it's stuck; by then the explainers are recommended content.
  • Video coverage arrives on a lag, so the crisis feels 'over' on Twitter while it's peaking on YouTube.
The payoff

Why it's valuable

  • The video desk runs on prompts: hourly sweeps without hourly headcount.
  • Claims come with evidence timestamps — legal and comms review the exact moments, not summaries of summaries.
  • Comment sentiment tells you which parts of the story the public actually believes — the response can target that.
  • Sweep-over-sweep deltas measure velocity: escalate, hold, or stand down with data.
Copy & paste

Example prompts

Videos uploaded today about <crisis keywords>, newest first, with their claims — use veridive's deep_search.
Comment sentiment + summary for these videos: <links>
Delta vs the last sweep: new videos, changed claims, sentiment shift — three bullets for the team.
Questions

FAQ

How fresh is 'fresh' here?

The upload-date filter goes down to the last hour; a video is sweepable once it's uploaded and transcribable. For most crises, a two-to-four-hour cadence tracks the narrative's actual speed.

Can it monitor competitor crises too?

Identically — and it's worth doing: how a rival's crisis coverage formed, and which of their responses moved sentiment, is the playbook study you want before your own bad week.

Does this replace a media-monitoring service?

It covers the video layer most services skim — with transcript-level claims and comment-level reaction. Text and broadcast monitoring stay whatever you use; this is the desk they've been missing.

Keep going

Related use cases

Run this in your own assistant

Connect the veridive MCP server to Claude, ChatGPT or Cursor and paste the prompts above — setup takes about two minutes.